Purple Squirrel: Stand Out, Land Interviews
Career coach, entrepreneur, member of the Google, Inc. leadership recruiting team, and author of the very practical and insightful book Purple Squirrel: Stand Out, Land Interviews, and Master the...
View ArticleSeeing The Big Picture by Kevin Cope – Book review
“Business acumen is keen, fundamental, street-smart insight into how your business operates and how it makes money and sustains profitable growth, now and in the future”, writes successful executive,...
View ArticleTalk, Inc. by Boris Groysberg & Michael Slind – Book review
“Instead of handing down commands or imposing formal controls, many leaders today are interacting with their workforce in ways that call to mind an ordinary conversation between two people”, write...
View ArticleThe Big Book of HR by Barbara Mitchell & Cornelia Gamlem – Book review
“This book is intended for anyone who works with people and who wants to maximize the impact his/her employees have to ensure the success of the organization:, write co-founder of The Millennial Group...
View ArticleSocial Marketology by Ric Dragon – Book review
“Marketing in the social media is fundamentally different from conventional marketing. The depth in which connections can be made with the ‘audience’ or ‘customers’ is far greater than it possibly can...
View ArticleThe Digital Dollar by Joe Wozny – Book review
“This book is meant to serve all knowledge levels and to speak to all audiences who want to have a better understanding of which online activities they should in”, writes online media thought leader,...
View ArticleDevora Zack: Managing For People Who Hate Managing – Blog Business Success Radio
CEO of Only Connect Consulting, Inc. and author of the entertaining and very results oriented book Managing for People Who Hate Managing: Be a Success By Being Yourself, Devora Zack describes why the...
View ArticleThe Commitment Engine by John Jantsch – Book review
“A business is only alive to the extent that there is commitment”, writes marketing consultant, speaker, and blogger John Jantsch, in his refreshing and purpose driven book The Commitment Engine:...
View ArticleHow to Close a Deal Like Warren Buffett by Tom Searcy & Henry DeVries – Book...
“No matter what size company you have, you can land your Warren Buffett kind of deal”, write consultant and founder of Big Hunt Sales, Tom Searcy; and Assistant Dean of Continuing Education at the...
View ArticleLikeable Business by Dave Kerpen – Book review
“This book is for everyone who is a customer. who agrees that organizations need to be more likeable and wants to be part of the solution, online and offline”, writes social media expert and co-founder...
View ArticleMarket Sense and Nonsense by Jack D. Schwager – Book review
“The simple fact is that many widely held investment models and assumptions are simply wrong – that is, if we insist they work in the real world”, writes recognized industry expert in futures and hedge...
View ArticleSeward: Lincoln’s Indispensable Man by Walter Stahr – Book review
“Most Americans know Seward’s name and that Alaska was ‘Seward’s Folly’, but they do not know much else about him”, writes acclaimed biographer Wlater Stahr, in his brilliant and landmark book Seward:...
View ArticleThe Art of Doing Good by Charles Bronfman & Jeffrey Solomon – Book review
“This book has a fairly audacious goal: to teach you how to change the world. Not through warfare, politics, or technology, but through a unique social invention, the nonprofit, that is intended to do...
View ArticlePlaying To Win: How Strategy Really Works by A.G. Lafley & Roger L. Martin –...
“Strategy can seem mystical and mysterious. It isn’t. It is easily defined. It is a set of choices about winning”, write former chairman of the board, president and chief executive officer of Procter...
View ArticleJane Austen’s Guide to Thrift by Kathleen Anderson & Susan Jones – Book review
“We love Jane Austen! Austen’s spirited characters and her solid, practical values are as alive with us today as they were in her own time. The more we read her work and enter her world, the more we...
View ArticleCustomer Sense by Aradhna Knrishna – Book Review
“Many attributes of products are based on interactions between the senses or on senses that consumers may not even be aware of”, writes expert in the field of sensory marketing and Dwight F. Benton...
View ArticleRed Thread Thinking by Debra Kaye – Book review
“Being innovative is not reserved for a few special people. Red Thread Thinking proves that we all have the power to design and develop thoughts into things”, writes global innovation and brands...
View ArticleStiletto Network by Pamela Ryckman – Book Review
“Stiletto Networks aren’t titles, and you don’t need power or wealth to create one. Stiletto Networks are about making your own personal dent in the world”, writes journalist and former corporate...
View ArticleChanging Business From the Inside Out by Timothy J. Mohin – Book Review
“The reality is that the corporate responsibility movement is real and expanding at a rapid rate throughout the world economy”, writes long time corporate responsibility practitioner Timothy j. Mohin...
View ArticleRed Hot Internet Publicity 2013 by Penny C. Sansevieri – Book Review
“That’s what Internet publicity is all about: using the available tools and techniques for promoting anything”, writes book marketing and media relations specialist and founder of Author Marketing...
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